Google AI Overviews: Enhanced Source Visibility
Google is enhancing source attribution in AI Overviews, introducing dedicated sections for official websites, which offers new opportunities for non-profits and the public sector.
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What's happening in AI findability
Updates, analysis, and plain-language explainers on AI agents, answer engines, and getting found by AI — refreshed twice a week.
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Public Trust in AI Lags Behind, Crucial for Non-Profits and Government
A recent report reveals that public trust in artificial intelligence still lags behind other technologies, with significant implications for the discoverability and credibility of non-profit and public sector organisations.
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OpenAI Introduces AI Recognition for Content Transparency
OpenAI has implemented a new framework to identify AI-generated text, crucial for trust in a digital age.
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AI Recommendations: Quality of Evidence Trumps Mere Citation Count
A recent study reveals that AI systems do not primarily focus on the number of citations, but rather on the substantive quality and differentiation of sources when making recommendations.
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Societal AI Findability Barometer — October 2026: Where does AI send people for debt help, and can you check it?
Four AI assistants, 288 measurements, 1,479 cited sources: in one third to two thirds of debt-help answers, no source is given at all. Research into how AI refers citizens who face financial problems.
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Non-profits Build AI Trust Amidst General Scepticism
A recent Fast Forward report reveals a paradox: while public trust in AI is declining, non-profits remain the most trusted institutions, presenting a unique opportunity for ethical AI implementation.
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Google AI Mode: From Citation to Concrete Recommendation
Recent updates to Google AI Mode and the integration of Gemini 3.7 Flash reveal that sources cited are often not ultimately recommended, presenting new implications for non-profit discoverability.
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AI Source Selection: The Critical Signals Revealed
Recent analyses show that AI answer machines use specific reliability signals to select sources for their summaries, a crucial factor for non-profits.
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New AI Tool Highlights Non-profit Visibility
A recent launch reveals how AI assistants are fundamentally altering how donors find charities, leading to significant shifts in online traffic.
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New Research: AI Chatbots Still Struggle with Source Citation
A recent study reveals that popular AI chatbots like Gemini often struggle with the completeness of their source attribution, impacting information reliability.
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New Research: AI Agents Are Impressionable; Be a Trustworthy Source
A recent study by Anthropic reveals that AI agents are prone to deception and do not consistently verify information accuracy, with significant implications for the discoverability and trustworthiness of non-profits and the public sector.
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EU AI Act: Transparency Provisions Now in Force
As of 2 August 2026, the EU AI Act's transparency obligations are in force, with direct implications for organisations using AI in Europe and beyond, and for the trustworthiness of AI-generated content.
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New AI Laws: Boosting Transparency and Trust for Non-Profits
A recent report from the Transparency Coalition reveals that 84 new AI laws have been passed in the US, focusing on the safety, transparency, and accountability of AI models, which is crucial for public and non-profit organisations.
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AI Agents Determine Your Visibility: Ranking Is No Longer Everything
Google's new information agents now actively select which sources they cite in AI overviews, meaning a high search ranking is no longer the sole guarantee of discoverability.
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AI Overviews Halve Clicks: Become the Essential AI Source
Recent research confirms that Google's AI Overviews drastically reduce organic clicks, making it essential for non-profits and the public sector to become reliable AI sources.
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UN Calls for Gender Equality in AI: Crucial for Visibility and Trust
UN Women stresses the necessity of gender equality in AI systems, a crucial aspect for non-profits and the public sector to be found fairly and representatively by AI.
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Google's Latest AI Developments Emphasise the Importance of Credibility for Non-profits
Recent updates to Google's AI-driven search engines, such as AI Overviews, are shifting the way non-profits are found and underscore the crucial role of credibility and external validation.
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Google Clarifies llms.txt: A Dual Standard for AI Discoverability
Google recently clarified the guidelines for llms.txt files: while Google Search ignores them, they can be valuable for other AI systems, necessitating consideration for non-profits and the public sector.
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From rankings to citations: how to get quoted by AI
AI answer engines no longer just rank pages — they quote them. Here is how to make your business the source they cite.
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Structured data: the language AI actually reads
AI systems don't read your layout — they read your structured data. Here is why Schema.org markup is the single biggest lever for being understood by AI.
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Why llms.txt is quietly becoming a standard
A simple text file at the root of your domain is turning into one of the easiest ways to make your business legible to AI agents. Here is what it does.
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